Online Marketing for Professional Services - Lee W. Frederiksen, Ph.D., Sean T. McVey, Sylvia Montgomery, CPSM & Aaron E. Taylor

Online Marketing for Professional Services

Autor Lee W. Frederiksen, Ph.D., Sean T. McVey, Sylvia Montgomery, CPSM & Aaron E. Taylor

  • Fecha de publicación: 2012-11-20
  • Género: Marketing y ventas

Descripción

There is a quiet revolution taking place in the professional services marketplace. Traditional business development techniques are being replaced by powerful new online tools. In this easy-to-read book, we explain what's happening and what your firm can do to join the online marketing movement that is transforming the way professional services are sold.